Saturday, March 20, 2010

Media Consumption Inventory

PRINT MEDIA CONSUMPTION

ESTIMATE

ACTUAL

Hours Reading Fiction

2

3

Hours Reading Non-Fiction

1

2

Hours Reading Magazines

2

1

Hours Reading Newspapers

.1

.3

Hours Reading Internet Sites

6

7

TOTAL

11.1

13.3



ELECTRONIC MEDIA CONSUMPTION

ESTIMATE

ACTUAL

Hours Listening to Broadcast Radio

0

0

Hours Listening to Web Radio

0

0

Hours Listening to Pre-recorded Music

10

25

Hours Watching Broadcast TV

4

7

Hours Watching Pre-recorded Video

3

8

Hours Watching Web Video

2

3

Hours Watching Movies at a Theater

2

2

Hours Surfing the Internet

8

12

Hours on Chat Lines

0

0

Hours Using Instant Messaging

10

15

Hours Playing Video Games

0

0

Hours Playing Web Games

0

0

Hours Creating Print/ Images/ Sounds/ Games

.5

1

Hours Using Cell Phone/ Telephone

3

6

Hours Using a PDA

12

17

TOTAL

54.5

96




Grand Total Estimate: 65.6 hours

Grand Total Actual: 109.3




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